University of Washington

Snap Analytx is trying to democratize Predictive Analytics

A blog posting by Vinay Balasubramanium for his Entrepreneurial Marketing class at the Foster School of Business, University of Washington:

Snap Analytx – Democratizing Predictive Analytics
Posted by vinaybala

Snap Analytx was started by Madhu Reddy, an ex-Microsoft product marketing manager in 2013 to address a fundamental problem in the world of predictive analytics – shortage of data scientists and lack of easily consumable predictive models for analysis.